Privacy Policy

1. Who We Are

Digital InvestUp ("we", "us", "our") operates the website at www.digitalinvestup.com. We provide e-commerce consulting, digital marketing, account reinstatement, company formation and tax filing services to businesses and individuals worldwide.

For the purposes of data protection law, Digital InvestUp is the data controller responsible for your personal data collected through this website.

Contact: For all privacy-related enquiries, email us at the address provided in Section 11 of this policy, or message us via WhatsApp.

2. What Data We Collect

We collect personal data only when you actively provide it to us or when it is generated automatically by your use of our website.

Data you provide directly

• Contact form submissions: Your name, email address and the content of your message when you use the contact form on our website. This data is processed by Formspree on our behalf.
• Newsletter subscriptions: Your email address when you subscribe to our newsletter through any subscription form on this website. This data is stored and processed by Brevo (formerly Sendinblue).
• Booking enquiries: When you book a call through our Calendly link, Calendly collects your name, email address and any information you provide in the booking form. This is subject to Calendly's own privacy policy.

Data collected automatically

• Cookies and tracking: When you visit our website, cookies are placed on your device by us and by third-party services including Google. See Section 5 for full details.
• Log data: Our web hosting provider automatically logs standard technical data including your IP address, browser type, operating system, referring URLs and pages visited. This data is used for security and performance monitoring and is not used to identify individual users.

3. How We Use Your Data

We use the personal data we collect for the following purposes:

• Responding to enquiries: To reply to messages submitted through our contact form.
• Newsletter delivery: To send our weekly email newsletter to subscribers who have opted in. You can unsubscribe at any time using the link at the bottom of every email.
• Service delivery: When you become a paying client, we use your contact and business details to deliver the services you have engaged us for.
• Website improvement: Aggregated, anonymised analytics data helps us understand how visitors use our website so we can improve content and user experience.
• Legal compliance: We may retain certain records to comply with legal obligations including tax and accounting requirements.

4. Legal Basis for Processing (GDPR)

For visitors in the United Kingdom and European Union, we process your personal data under the following legal bases as defined by the UK GDPR and EU GDPR:

• Consent: Newsletter subscriptions and non-essential cookies. You can withdraw consent at any time.
• Legitimate interests: Responding to enquiries you have sent to us, website security monitoring and fraud prevention.
• Contractual necessity: Processing data required to deliver services you have contracted us to provide.
• Legal obligation: Retaining records required by applicable law.

5. Cookies and Advertising

This website uses cookies. Cookies are small text files placed on your device that help websites function, remember your preferences and serve relevant advertising. By continuing to use this website you consent to the use of cookies as described below.

Google AdSense disclosure

This website uses Google AdSense, an advertising service provided by Google LLC. Google AdSense uses cookies to serve advertisements based on your prior visits to this website and other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and other sites on the internet.

You may opt out of personalised advertising by visiting Google Ads Settings. Alternatively, you can opt out of a third-party vendor's use of cookies for personalised advertising by visiting www.aboutads.info/choices.

For more information on how Google uses data collected through AdSense, visit Google's Privacy and Terms.

Managing cookies

You can control and delete cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies or receive a warning before a cookie is placed. Disabling cookies may affect the functionality of this website and other websites you visit. For guidance on managing cookies in your browser, visit allaboutcookies.org.

6. Third-Party Services

We use the following third-party services which may process your personal data according to their own privacy policies:

• Formspree (formspree.io) — processes contact form submissions. Formspree Privacy Policy
• Brevo (brevo.com) — stores and sends newsletter emails. Brevo Privacy Policy
• Calendly (calendly.com) — processes call booking information. Calendly Privacy Policy
• Google Analytics — processes anonymised website usage data. Google Privacy Policy
• Google AdSense — serves advertising and may set cookies on your device. Google Privacy Policy
• WhatsApp — if you contact us via WhatsApp, your messages are processed by Meta Platforms according to WhatsApp's privacy policy.

We do not sell, trade or otherwise transfer your personal data to third parties for their own marketing purposes.

7. How Long We Keep Your Data

• Contact form enquiries: Retained for up to 2 years from the date of last contact, or longer if required for an ongoing client relationship.
• Newsletter subscribers: Retained until you unsubscribe. We process an unsubscribe request immediately upon receipt.
• Client records: Retained for 7 years from the end of the client relationship to comply with tax and legal record-keeping requirements.
• Analytics data: Anonymised and aggregated — no personal identifiers retained beyond 26 months.

8. Your Rights

If you are located in the United Kingdom or European Union, you have the following rights under the UK GDPR and EU GDPR. To exercise any of these rights, contact us using the details in Section 11.

• Right of access: You can request a copy of the personal data we hold about you.
• Right to rectification: You can ask us to correct any inaccurate personal data we hold about you.
• Right to erasure: You can ask us to delete your personal data where there is no compelling reason for us to continue processing it.
• Right to restrict processing: You can ask us to limit how we use your data in certain circumstances.
• Right to data portability: You can request your data in a structured, machine-readable format where technically feasible.
• Right to object: You can object to processing based on legitimate interests or for direct marketing purposes.
• Right to withdraw consent: Where we rely on your consent to process data, you can withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing before withdrawal.

We will respond to all valid requests within 30 days. If you are unhappy with our response, you have the right to complain to the relevant supervisory authority. In the UK this is the Information Commissioner's Office (ICO) at ico.org.uk.

9. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure or destruction. This website uses HTTPS encryption for all data transmitted between your browser and our server. Access to personal data within our organisation is limited to those who need it to carry out their responsibilities.

No method of transmission over the internet or method of electronic storage is completely secure. While we use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

10. International Data Transfers

Some of the third-party services we use may transfer and process your data outside the United Kingdom or European Union. Where this occurs, we ensure that appropriate safeguards are in place in accordance with applicable data protection law, including Standard Contractual Clauses approved by the relevant supervisory authority.

11. Contact Us

For any questions, requests or complaints regarding this Privacy Policy or our handling of your personal data, please contact us:

• Email: info@digitalinvestup.com
• Website: www.digitalinvestup.com
• Book a call: calendly.com/digitalinvestup/30min

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services or legal requirements. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of this website after any changes constitutes your acceptance of the updated policy.